

Especially if you’re in a creative industry or the social media biz. If you want to stand out and look professional, a beautifully-designed Instagram grid is essential. It’s not enough now for brands to stick photos up on Instagram without a cohesive visual identity. Preset borders gave way to creative editing native filters were shunned for more powerful photo-editing apps. But as brands, bloggers, photographers and influencers got involved, the platform became more and more polished. Back then, it was all about the preset filters and frames, which gave low-fi snaps of pets or breakfast a sort of charming, retro feel.įast forward to 2019, and some things never change: pets and brunches are still huge on Instagram.

Instagram has come a long way since it launched in 2010.
